Are you eager to harness the power of online marketing to attract clients to your website? Look no further! Our latest blog post is packed with invaluable tips and strategies to supercharge your website for client conversion. Whether you're a newbie or a seasoned pro, these insights are your ticket to success. We kick things off by stressing the importance of a crystal-clear message that speaks directly to your audience's needs. Dive into real-world examples from thriving dietitian businesses to see effective messaging in action. Plus, learn why customer-centric copy and imagery are game-changers for engagement. But wait, there's more! We'll let you in on a little secret to skyrocketing sales: offering a seamless purchasing experience right on your website. No more waiting for sales calls—just pure, uninterrupted conversions. Ready to transform your website into a client-converting machine? Dive into the blog post now and watch our linked video for even more insider tips. Your...

Dozens of dietitians every week ask me how to start an online dietitian membership program. I get it: the idea is popular. After all, we have a membership and we know how beneficial and rewarding this business model has proven to become.

In this week's FREE video, I guide you through the key elements of onboarding students for your online dietitian membership program. I'll show you how creating a scalable program can elevate your private practice, emphasizing the importance of community, content, or a hybrid approach.

I'll share an example of an onboarding email, underlining the significance of setting clear expectations and maintaining open communication with your members. 

Building strong relationships through regular engagement enhances satisfaction and boosts retention. If you're considering a membership, join our Library for valuable resources and step-by-step guidance.

What you will learn from watching:

• Importance of creating an online membership program...

Growing on Instagram taking hours a week? Have you given up or feel discouraged to even start? You are not alone!

In this week's FREE video, I guide online dietitians on maximizing Instagram marketing in just 10 minutes a day. I stress the importance of overcoming perfectionism in content creation, advocating for consistency to build lasting habits. After all, habits help you create more impact and build the business of your dreams.

Using Instagram stories and showing your face fosters trust. I introduce the efficiency of content banks and templates from our Library membership. 

The core strategy is engaging authentically with the Instagram community—responding to comments, liking, and sending genuine direct messages. Building relationships through commonalities and participating in relevant conversations informs content creation. 

I made a video on this topic that you can watch here:

What you will learn from watching:

• Overcoming perfectionism in...

Interviewing for a virtual dietitian job can feel scary. Feeling clueless? I got you.

I share valuable insights on handling common and tricky interview questions for virtual dietitian positions. After all, many of our clients work a virtual dietitian position WHILE building their private practice so we understand your need to build multiple skill sets. 

I remember my last interview for a virtual dietitian job where I was asked about my background and decision making skills and I want to share HOW I answered these questions and landed my role to save you time. 

I cover questions about how to answer when asked about your educational background, critical skills for clinical dietitians, patient-centered care, staying current with research, managing ethical dilemmas, and handling challenging patient cases. 

I made a video on this topic that you can watch here:

What you will learn from watching:

• Techniques for effectively answering common and tricky interview...

“Dietitian” isn’t a one-size-fits-all job. Dietitians work in a variety of settings from hospitals to private practices depending on their interests and expertise. As you look to grow your dietitian career, it’s extremely important to periodically think about your personal and professional goals and how your current career path lines up with them. Do you have student loans? Are you working the hours you prefer? Are you able to enjoy the lifestyle you’re dreaming of? We know how passionate you are about people—but don’t forget that you matter, too!

The fact is, all dietitians are invested in helping others, and they also deserve to earn a good salary. With the right job, you can do both. Check some of the highest-paying dietitian jobs to see if they would be a good fit for you. 

Director of Nutrition

This professional works within an organization to ensure adequate meal planning, health education, and sanitation practices. Directors of...

Want to get more clients without a side of burnout? You want to learn the principles to scale your online dietitian business. 

Luckily I share a ton of tips for free. 

A recap of this video that can watch here:

I share insights on the crucial aspects of scaling a dietitian private practice. I delve into the reasons why scaling is important, such as increased income potential, enhanced reputation, business sustainability, and improved efficiency. I provide real-world examples of successful dietitians who have effectively scaled their practices and diversified their revenue streams to help you learn the possibilities. 

Throughout the video, I guide viewers through the strategic process of scaling, emphasizing the need for clear goals, market research, and leveraging technology. I stress the importance of continuous monitoring and evaluation, encouraging dietitians to adapt to market changes, manage your finances effectively, and prioritize customer feedback. If...

Take a break from your dietitian private practice?

I'm speaking directly to dietitians ready to revive their private practice after a hiatus. Feeling a bit anxious is normal, and I've got your back with practical steps to help you overcome challenges and maximize your potential so you can create more impact and become visible in your space.

Well, maybe you want to learn how to do this? 

Firstly, pinpoint your "why" – a clear purpose will be your anchor during tough days. 

Next, define "what" you'll sell, whether it's online coaching, an e-book, or insurance services. Keep it simple initially and focus on feedback to enhance your offering.

Reflect on your strengths. Take free online tests like Myers-Briggs to understand your unique traits. Leverage these strengths in your business, whether it's writing, speaking, or another skill that sets you apart. 

What you will learn from watching this weeks video found here:

• Overcoming anxiety and...

Have you thought about using a project management system to organize your dietitian business, but you can’t figure out how to make it all work?

I share insights into scaling your online dietitian business through effective organization using project management systems such as Asana. Whether you're a solo practitioner or part of a team, managing non-client work like content creation, marketing, and administration is crucial. A project management system, such as Asana or Trello, can transform your business by centralizing tasks, enhancing visibility, and preventing disorganization (so you can get more stuff done).

I highlight the benefits of task management, breaking down projects into subtasks, and the crucial role of project management in content production, launches, editing, goal-setting, and finances. Achieving clear visibility of projects ensures better resource management, helping you meet deadlines and avoid financial pitfalls. After all, we are able to plan for my...

Want the truth?

This week's FREE video debunks common stereotypes among private practice dietitians. I talk about business models such as virtual and cash pay. You might not realize that creating your own business will allow a system for freedom and flexibility that private practice dietitians enjoy, highlighting the potential for a balanced work-life schedule. .

What you will learn from watching:

• The evolving landscape of private practice dietitians, breaking stereotypes in traditional dietetics 

• Diverse business models, including cash pay and virtual setups

• The freedom and flexibility offered by private practice for a balanced work-life schedule

• Financial rewards and personal fulfillment in private practice

• Real stories and testimonials from successful private practice dietitians that have overcome setbacks

Many dietitians are struggling with huge debt, high cost of living, and salaries that aren’t quite enough to cover all of it. The average dietitian is making about $60k a year, and that simply doesn’t go very far if you’re living in many places in the United States. Unfortunately, most dietitians also work for large health providers who set their salaries, benefits, and hours, and they don’t provide them with the flexibility to have a serious discussion about their value. 

As a result, many dietitians are looking for extra ways to supplement their income by joining the 44% of Americans who have a little hustle on the side. But what they’re discovering is that their skills are highly valued and there are a lot of potential customers out there. In fact, there are plenty of ways that private dietitians can deliver much-needed services to the public, support colleagues and friends, and help people in their profession develop their careers.